The #1 Instagram management tool
To stand out on social, you need the right tools. With Brandwatch, you’ve got everything you need to build your following and grow your brand on Instagram.
Brandwatch supports all your favorite social media networks
Publish with ease on Instagram and get the full overview
From daily posts to full scale campaigns, our social media calendar helps you stay organized and productive. No more publishing out-of-hours! Use Brandwatch to schedule and publish Stories, Reels, and posts.
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Easy cross-channel posting
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Content calendar overview
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Link in Bio with Instagram gallery
All notifications in one social inbox
Whether they’re messaging you, leaving comments, mentioning you, or reacting to your stories, all interactions are funnelled into a single inbox so you can answer everything from one place.
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Social inbox for DMs and comments
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Personalized customer service
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Team collaboration features
Get the full picture on your performance across networks
Get reports on followers, engagements, reach, and social share of voice. You can also track what content pieces are most interesting to your different audience segments.
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Social media dashboards
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Competitor benchmarking
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Instagram performance tracking
Trusted by the world's biggest brands
Boost conversions with Brandwatch’s Link in Bio
On Brandwatch you can create Link in Bio pages and customize them as you wish, with your logo, colors and social icons. Boost your sales and website traffic by redirecting your audience to links outside of Instagram.
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Add links to your Link in Bio page and redirect users to external URLs
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Publish Instagram posts and automatically send them to your Link in Bio page
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Track your results in the Link in Bio analytics page
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Experience a 84.5%* conversion rate when users visit your Link in Bio page
*data based on Brandwatch Link in Bio Q2 2023
Learn from our successful clients
"Brandwatch is a great social media management platform that allows you to schedule and publish social posts to X, Facebook, LinkedIn and Instagram."
— Marianella O, Project Manager
You're in the right place!
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
You're in the right place!
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.