August's diverse range of holidays offers the perfect opportunity to boost your social media presence.  

We've compiled a list of key events to help your brand connect with your online community. There’s no better way to heat up your social media engagement this August. 

Get inspired by our breakdown of impactful strategies for your upcoming campaigns. 

August 1. World Wide Web Day #WorldWideWebDay

Celebrate the internet's global reach and its ability to connect people worldwide, and reflect on how it’s revolutionized communication and access to information, fostering a more connected world. 

August 1. Respect for Parents Day #RespectForParentsDay

This special day honors the sacrifices and unwavering love provided by parents globally. It's a great occasion to share personal stories of gratitude, recognize the invaluable role parents play in shaping our lives, and celebrate their profound influence. 

August 2. National Coloring Book Day #NationalColoringBookDay

Dive into the therapeutic joy of coloring, showcase your artistic endeavors, and encourage others to unwind and destress as well. It might also be worth finding out what coloring tools people love the most. 

August 8. International Cat Day #InternationalCatDay

International Cat Day focuses on cats in all their mystery and mischief. Poll idea: who is the most popular cat in pop culture? Let’s see Tom, Garfield, and Hello Kitty battle it out. 

August 9. National Book Lovers Day #NationalBookLoversDay

For avid readers, this holiday is a celebration of the written word and the power of storytelling. Tap into all the social communities, from BookTok to Book Twitter (it never got renamed to Book ‘X’) and get those pages turning. 

August 10. National Lazy Day #LazyDay

National Lazy Day encourages relaxation and taking a well-deserved break. It's a time to unwind, recharge, and indulge in leisure activities that bring comfort and calmness to your day. Whether it’s bed rotting or a spa day, we don’t judge, and your followers won’t either. 

August 11. National Sons and Daughters Day #SonsAndDaughtersDay

Placing a huge emphasis on love and support, this yearly holiday recognizes the bond between parents and their children, as well as the qualities and contributions children make to family unity. 

August 12. International Youth Day #YouthDay

From education to social activism, this occasion highlights the extent to which young individuals have and continue to shape a brighter future for all of us. 

August 12. World Elephant Day #WorldElephantDay

Established in 2012, August 12 was chosen as the day to celebrate World Elephant Day to honor the Asian elephant, which holds an abundance of cultural and ecological significance. It is widely celebrated by governments, organizations, and individuals around the world. 

August 13. International Lefthanders Day #LefthandersDay

International Lefthanders Day celebrates the creativity and contributions of left-handed people. Why not take up this chance to celebrate your favorite lefthanded person? 

August 14. National Financial Awareness Day #FinancialAwarenessDay

Financial Awareness Day emphasizes the importance of financial literacy and planning. 

Take some time out to empower your team with financial knowledge, strengthen their financial management practices, and pave the way for sustainable business success. And pass some of your knowledge and resources on to your online community along the way. 

August 15. National Relaxation Day #NationalRelaxationDay

Relaxation Day promotes mindfulness and well-being, encouraging moments of peace and rejuvenation. Explore relaxation techniques, prioritize self-care, and embrace serenity to maintain balance in today's fast-paced world. 

August 16. National Tell a Joke Day #NationalTellAJokeDay

All about bringing humor to the forefront of things, it’s a great chance for businesses to boost morale and foster a positive work atmosphere. Indulge in the power of laughter in reducing stress and strengthen your team bond with every giggle. 

August 19. World Photo Day #WorldPhotoDay

Champion visual storytelling and creativity by showcasing your business’ unique narrative through captivating imagery. Whether it’s your brand's values or achievements, so much of your corporate identity can be expressed in an engaging way through the art of visually compelling photography. 

August 19. World Humanitarian Day #WorldHumanitarianDay

Remind the world of your company's commitment to making a positive impact by engaging your employees in volunteer activities or charitable initiatives. These efforts can amplify awareness of global humanitarian issues within your community and industry. 

August 20. National Lemonade Day #NationalLemonadeDay

When life gives you lemons, right? Whether you’re focused on literal or figurative lemonade, there’s a lot of creativity to go around on August 20.  

Lemonade Day celebrates the model summer beverage and its symbolic representation of entrepreneurship (from childhood lemonade stands to making the best out of impossible situations). 

August 26. National Dog Day #NationalDogDay

National Dog Day continues to be a cherished celebration of mankind's beloved companions – the playful, affectionate, and loyal dogs around the globe (not to mention the stubborn and mischievous ones). We're grateful for the joy and comfort they all bring into our lives. 

August 26. National Women’s Equality Day #WomensEqualityDay

This holiday commemorates the 1920 certification of the 19th Amendment to the American Constitution, granting women the right to vote in the USA. 

Women have come a long way since then, but also have so much further to go. Join in on online conversations, reflect on achievements in diversity and equality initiatives within your organization, and brainstorm ways to advocate for equal opportunities and representation. 

That’s a wrap!

Keep your social media rollout in shape and hit all your Q2 goals with our fun-packed holidays content.   

For more content to help you take your marketing game to the next level, check out our Social Media Holiday Calendar 2024.