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The Social Suite of the Future

Brandwatch
Your Talkwalker alternative

Today’s brands need to adapt quickly to make it to tomorrow
Understand and engage with your customers at the speed of social with Brandwatch, the social suite built for our fast-moving world.

Why customers switch from Talkwalker to Brandwatch

Brandwatch offers a more powerful platform for handling complex analysis of large omnichannel data sets. 

  • Leverage higher quality, fully compliant, comprehensive data coverage
  • Harness AI to supercharge search, discovery, and classification for deeper insights faster
  • Level up your data storytelling with custom analysis and reporting that works at scale
  • Strengthen and expand your social strategy with integrated social media management and influencer marketing tools

What Forrester says about us:

“Brandwatch stands apart from others with machine learning (ML) [...] user-friendly interface. The core listening platform, Brandwatch consumer research (BCR), is easily navigable, with flexible dashboards for cross-tab analysis of brand and audience data as well as an insights section to explain key takeaways from the data.”

Brandwatch received the highest scores possible in the product vision, execution and innovation road map criteria.

The platform's ability to gather and analyze vast amounts of consumer data from various sources is truly remarkable. It has significantly enhanced our understanding of market trends, customer sentiment, and competitive landscape. The visualization tools and customizable dashboards make it easy to derive actionable insights, helping us make informed business decisions.

- G2 Review by verified customer
World-leading social suite

A flexible solution to suit your needs and objectives

What makes Brandwatch different?

AI-powered for speed and accuracy

State-of-the-art AI gets you to insights faster.

Global expert support

A knowledgeable services team that helps you make the most of the platform from day one.

Leading data coverage

More than 100 million unique data sources. Access to 1.6 trillion historical conversations online, going back to 2010.

Seamless social media management

Streamlined workflows, automated reporting, next-level campaign measurement.

All-in-one Influencer management

Discover and manage influencers from a 30m+ database of global creators.

A reliable, trustworthy partner

Official firehose access to Twitter, Reddit, Tumblr, and the best compliant Facebook and Instagram coverage.

Many of the world's biggest brands use Brandwatch every day

Pioneering consumer intelligence


When it comes to understanding consumers, businesses choose Brandwatch ahead of any other tool.

  • Monitor your brand, your competitors, and industry trends across over 100 million online sources.

  • Discover and distribute actionable insights with the industry’s most advanced AI, powerful data storytelling tools and eye-catching, live reporting.

All-in-one social media management


Brandwatch offers a world-class suite of connected products for collaborative social media teams.

  • Build and scale the optimal strategy for you with intuitive, use-case focused tools that everyone can master quickly.

  • Manage, schedule, create, and monitor posts across all networks, channels, and regions in one place.

"What differentiates Brandwatch? The ability to put the customer at the heart is a big one. So we’ve always felt that we’ve had brilliant advice and help from our customer success team."

Adam Mills, Brand Strategy and Planning Insights Manager at British Telcom

Brandwatch services you can rely on

At Brandwatch, we pride ourselves on delivering exceptional service in addition to our cutting-edge technology.

While our technologies are best in class, what sets us apart is our people. We build teams tailored to our clients' needs, comprised of subject-matter experts with specialized knowledge in digital, research, vertical, and business domains.

Our global teams are your trusted advisors, empowering you to feel confident in making smarter, data-driven decisions to reach strategic business objectives

A partner you can trust

Brandwatch’s global customer success teams have years of experience partnering with the world’s biggest brands to drive valuable business outcomes with social.

We’re consistently recognized as market leaders by industry analysts and the major social networks we partner with.

Meta business partners, linkedin marketing partner, X official partner, tik tok marketing partner

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Want to see all benefits of the Brandwatch suite in action?

Fill out the form to view our calendar and book your demo with our experts.

Our experts will:

  • Discuss your use cases and business needs

  • Give a hands-on demonstration

  • Find the right solution to work towards your existing goals

Nine different award plaques from G 2
Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.