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[New Report] The Marketer of 2025

What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.

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On demand webinar

Gear Up for 2024: Plan Your Marketing at the Speed of Social

The social media landscape is always changing. How is this impacting your marketing plans?

Learn how to stay agile by keeping an eye on competitors, monitoring trends, managing content efficiently, and connecting with your audience. In this webinar, we’ll also dive into the importance of campaign optimization by measuring results, engagements, successes (and failures), and unlocking consumer insights.

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.