Online chatter, K-pop impact, viewer reactions, and brand engagement. Explore key insights in our blog.
Let’s take a look at some of the best moments and most popular athletes of the 2024 Summer Games – according to social media.
This guide will provide practical tips for optimizing sponsorship spend and measuring the true impact of these campaigns.
It’s about getting to know the landscape in which your organization, products, and services exist, defining the metrics your business will use to measure success, and using that information to make better strategic decisions. Power up your competitor analysis, from measuring share of voice meaningfully through to reviewing the competitive landscape.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.