Brandwatch announces strategic collaboration with Google Cloud's gen AI technologies, to advance capabilities of its AI-driven insights.
Ben Donkor is a Senior Research Consultant at Brandwatch, and previously a Social Media Analyst at Microsoft. He blogs about social media, marketing and analytics (brnrd.me), and can be contacted on Twitter at @FR314.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
