Brandwatch has been named a leader in the IDC MarketScape:
Social Marketing Software for Large Enterprises 2024 Vendor Assessment.
As CSO at Brandwatch, Edward leads initiatives that translate data to company strategy. Prior to his current role, Edward has experience building research teams in the UK, the US and Germany and helping Fortune 500 companies get closer to their consumers. Edward is a member of the Outthinker Strategy Network and an MBA cohort at the Berlin HWR.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
