[Noticias] Brandwatch nombrado Líder por IDC MarketScape

Brandwatch ha sido nombrado Líder en la evaluación de proveedores IDC MarketScape:
Worldwide Social Marketing Software for Large Enterprises 2024.

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Quiénes somos

Con Brandwatch, marcas y agencias pueden adaptarse y tener éxito en un contexto digital que cambia rápidamente, gracias a una toma de decisiones más inteligente y a la puesta en marcha de estrategias sociales impulsadas por los datos para cada cliente.

Quiénes somos

Nuestro equipo de líderes

Prasant Gondipalli

Interim CEO / Chief Financial Officer

Our Leadership

Prasant Gondipalli

Interim CEO / Chief Financial Officer

With more than 15 years of accounting and finance experience working in consulting and corporate, I oversee Cision's finance and accounting functions as Chief Financial Officer.

Prior to Cision I was Senior Vice President of Portfolio Operations at Platinum Equity. I was also Senior Vice President Transformation at Key Energy Services, and Vice President, Corporate Controller/Treasurer/Business Transformation at BlueLine Rental. Before moving to corporate, I worked in Alvarez & Marsal’s restructuring practice.

I’m a CPA and received my Bachelor of Business Administration from Emory University. I reside in Chicago with my wife and children.

Channing Ferrer

President, Brandwatch

Our Leadership

Channing Ferrer

President, Brandwatch

I’m Channing Ferrer and I’m the President of Brandwatch. Over the course of my career, I’ve had the privilege of being a revenue leader, advisor, and early-stage investor to numerous global technology companies in various phases of growth, and have enjoyed building revenue teams and improving processes across many of the companies I’ve worked with.

Prior to joining Brandwatch, I held roles as Chief Sales Officer for Semrush, and Chief Revenue Officer for Built In. I also led the growth of HubSpot from $200m to $1.5b in revenue over a 6-year period, building the GTM operating system, KPIs, processes, and tools they continue to leverage today.

I earned my BS in Business Management from Villanova University, and I currently live in Wayland, Massachusetts with my wife, son, and daughter.

Carrie Parker

Chief Marketing Officer

Our Leadership

Carrie Parker

Chief Marketing Officer

I’m Carrie Parker and I’m the Chief Marketing Officer at Cision. I joined in September 2022, bringing a rich B2B marketing background to the company with a 20+ year track record of scaling marketing operations at companies ranging from high-growth martech startups to global enterprises.

Prior to Cision, I held marketing leadership roles at American Express, Kantar, Valassis, and Cordial. I not only bring an array of experience and perspective, I also have a consistent track record of driving demand and leading marketing teams to consistently deliver outsized business growth.

I earned my BS in Business Administration with a concentration on Marketing from the University of North Carolina at Chapel Hill and an MBA from Columbia Business School. I’m an avid runner and enthusiastic world traveller with my husband and two daughters.

Amanda Schmidt

Chief People Officer

Our Leadership

Amanda Schmidt

Chief People Officer

I’m an accomplished talent and operations professional with a track record of delivering progressive and creative solutions that drive business growth. I have comprehensive experience leading every area of global human resources including strategic HR, recruitment, workforce planning, learning & development, comp & reward, and employee experience.

In my most recent role I was the US Chief People Officer at Edelman where I led a large-scale business transformation project. Prior to that I was Global Chief People and Culture officer at a digital tech and creative marketing agency owned by the Carlyle Group where I helped grow the company by 48% and lead the B-Corp Certification. I also served as the Global Chief People Officer of WPP’s Essence where I created new reporting capabilities that ensured the same data-centric approach that informed client work also informed business strategy and decision making.

I studied Human Resource Management and Development at New York University, Strategic Human Resources at Cornell University, and Psychology at Rio Salado College.

Elgar Welch

President, CisionOne

Our Leadership

Elgar Welch

President, CisionOne

I'm President of CisionOne and lead the company's global media monitoring division. I joined Cision in April 2022 from Streem where I served as co-founder and CEO, leading the business from start-up to funding and through to acquisition, and overseeing an operation that grew to 150+ staff and over 700 customers across the APAC region. Before founding Streem, I was an adviser in the Office of the Prime Minister (Australia), an experience that served as a driving force behind the creation of Streem for the PR and Communications market.

Today at Cision I am charged with the global roll-out of CisionOne, our market-leading media monitoring, analytics, and reporting platform. I oversee the Sales, Product, Engineering, Upgrades, and Media Data functions of CisionOne, enabling us to build out a highly-tuned, customer-driven platform – a philosophy that has been carried through from the success of Streem in the APAC region.

I reside in Sydney, Australia, travel often, and in my downtime spend a great deal of time either sailing on our city's harbor or skiing at the nearest ski field depending on the season or where I'm located.

Andy Bhojwani

Chief Information Officer

Our Leadership

Andy Bhojwani

Chief Information Officer

I serve as Cision’s Chief Information Officer. I’m a recognized leader in the private equity and privately held business sectors and am known for my expertise in large-scale digital transformation and enterprise modernization. With extensive international experience in Asia, Europe, and Latin America, I bring a global perspective to my role.

Before joining Cision I served as the CIO at Transcendia, a company owned by Goldman Sachs. During my time there I played a key role in streamlining enterprise resource planning (ERP), optimizing operational processes, aligning technical solutions with business objectives, and designing cloud computing infrastructure. These efforts significantly improved the company’s operations and application efficiency. My career also includes senior technology positions at Composites One, Essendant, and W.W. Grainger.

I earned my MBA from the University of Notre Dame and live in Chicago alongside my three children. Outside of work I’m an avid fan of basketball and am passionate about music.

Dylan Marvin

Senior Vice President, Operations

Our Leadership

Dylan Marvin

Senior Vice President, Operations

I’m a proven performance-driven operator with extensive experience working in B2B and B2C technology and media companies.

Over the course of my career, I’ve held leadership positions in the US, the UK, and EMEA. Notably, I was the Chief Legal & Administrative Officer of Brandwatch prior to its successful acquisition by Cision.

In my role at Brandwatch I developed and led diverse functions including legal, privacy, risk, compliance, HR, IT, facilities, and sales operations.

I have a BA from Occidental College and Law degrees from both Thomas Jefferson School of Law and University College London.

Steve Boyes

Chief Commercial Officer EMEA and APAC

Our Leadership

Steve Boyes

Chief Commercial Officer EMEA and APAC

I’m Steve Boyes and I’m the Chief Customer Officer where my focus is to help our customers realise positive business outcomes and in turn create sustainable value for our customers, communities, team, and investors. I am a growth leader with over 30 years of global fintech, martech, and media experience providing enterprise data, SaaS technology platform, and marketing solutions to many of the world’s most successful organizations.

I’m recognised for delivering transformative growth in both mature and startup environments. Notably, I led the global sales and service support functions of a $6bn revenue enterprise, initiated a solutions business at Thomson Reuters rapidly scaling it 3x to $1bn in revenue, and founded a digital media startup growing it to multi-million dollar annual revenue and millions of daily visitors.

A trained teacher and a coach at my core, I was recognized as a top 50 Leading Light in the UK for kindness in business leadership in 2018 and as a top 100 Global Sales Leader in 2022.

Matthew Brown

President, PRN

Our Leadership

Matthew Brown

President, PRN

I’m Matt Brown and I’m the President of PR Newswire. I have spent my career leading businesses and teams in the information services, FinTech, and news industries, ranging from startups to Fortune 500 companies.

I joined PR Newswire from Signal AI where I served as President, Americas & Asia-Pacific. Prior to that I held commercial leadership and GM roles at Thomson Reuters and Nasdaq where I was Global Head of Sales of the Corporate Solutions business unit. I also enjoy an active interest in the early-stage tech ecosystem where I have had the pleasure to invest in and advise numerous exceptional, high-velocity businesses.

I graduated with a BA in Philosophy from Trinity College in Connecticut, am an active traveler and hiker, and live in New York with my incredible son.

Diversidad e inclusión

Una comunidad diversa e inclusiva

Brandwatch se compromete a crear un espacio de trabajo que promueva la diversidad y la inclusión en cada aspecto de la empresa. Somos responsables de satisfacer las necesidades de nuestros equipos y hacemos todos los esfuerzos para generar un impacto positivo en nuestra cultura interna y en el mundo a nuestro alrededor.

Nuestro equipo

No confíes solo en nuestra palabra

¿Quién puede definir mejor Brandwatch que los brandwatchers que trabajan con nosotros? Te compartimos qué piensan algunos de los empleados sobre la vida en Brandwatch, en sus propias palabras.

“Estoy orgullosa de las ooportunidades que nos da Brandwatch, tanto a mi como al resto de mis compañeros.”

Brandwatch nunca ha encasillado a nadie en una función o departamento concretos y siempre ha sabido detectar muy rápido el potencial de las personas. Me enorgullece que Brandwatch defienda la individualidad y haya ayudado a desarrollar las carreras de tantas personas a lo largo de los años.

Hannah Tregear | EA to President and COO

“Brandwatch tiene una verdadera visión para cambiar las cosas en lo referente a la inclusión y la diversidad.”

Esto no solo me permite ser yo, sino que anima a otras empresas tecnológicas a ser también más inclusivas.

Tallie Robinson | Senior IT Engineer

“Estar en una empresa donde no tengo miedo a ser quien soy y puedo expresarme como quiero es muy liberador.”

Esto, combinado con la actitud de Brandwatch a la hora de cambiar el status quo dentro de la industria de la ingeniería, es muy inspirador.

Richard Goodman | Senior Data Infrastructure Engineer

“Estoy orgullosa de trabajar en Brandwatch por nuestra cultura proactiva y respetuosa.”

Los compañeros se desviven por ayudarse mutuamente, impulsar grandes ideas y hacer que nuestro lugar de trabajo sea un sitio mejor para todos. Me apasiona que la empresa sea la más sostenible de nuestro sector desde el punto de vista medioambiental. He tenido la oportunidad de apoyar la creación de una estrategia ESG inspiradora, lo cual es genial para mi carrera.

Alex Wood | Director of Customer Insights

“Brandwatch invierte tiempo y dinero en formación y prácticas para asegurarse de que los empleados desarrollen todo su potencial.”

Esto aporta mucho valor a nuestra cultura y se transmite también a nuestros clientes. Siempre le digo a la gente que soy mejor persona gracias a que trabajo en Brandwatch.

Liza Champion | Director of Customer Success
Conócenos

Nuestros valores

No se trata solo de saber qué quieres conseguir, sino de cómo lo logras. Nuestros valores aportan a nuestros empleados un marco de trabajo para sus actividades y les guían cuando se trata de colaborar entre ellos. Son la base de nuestro propósito.

Sé auténtico

Valoramos el aperturismo y la integridad y promovemos estos valores entre nuestros empleados y clientes.

Atrévete

Valoramos la valentía y la convicción y animamos a nuestros empleados a impulsar la empresa.

Sé creativo

Valoramos la originalidad y la curiosidad, y aplicamos ambas en nuestro trabajo a todos los niveles y en todos los ámbitos.

Falcon.io es ahora parte de Brandwatch.
¡estás en el lugar correcto!

¿Ya eres cliente?Loguéate para acceder a tus productos y datos de Falcon a través del menú de Log In en la parte superior derecha de la página.New customer?Encontrarás los productos anteriores de Falcon en “Social media management” si vas a “Our Suite” en la navegación.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.