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Guide

Social Plus: For analysts who need a 360° view of their customers

Data-driven decision making can help companies increase revenue, enhance their products, or perfect their customer service.

But one dataset in isolation won’t tell the whole story.

Fill out the form to get instant access.

Diving into three teams where consumer insights professionals most commonly operate, this guide discusses six key data integrations that can lead to actionable insights:

  • Social + survey data
  • Social + product reviews
  • Social + forum data
  • Social + website analytics
  • Social + PR data
  • Social + sales data
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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.