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[News] Brandwatch named a Leader in IDC MarketScape

Brandwatch has been named a leader in the IDC MarketScape:
Social Marketing Software for Large Enterprises 2024 Vendor Assessment.

Read the excerpt
Brandwatch | Industries

Financial Services

Power up your decision making

Analyze billions of consumer conversations to understand what they think.
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Why Brandwatch?

Predict the next Bitcoin

With the rise of blockchain, instant investments, and digital banks, consumer preferences can change faster than ever. Stay relevant with minute-by-minute trend analysis to better understand your consumers.

Offer financial services consumers love

Consumer expectations have never been higher, with more competition and options than ever before. Deeply understand your consumers and build an experience that’s right for them.

Challenge big-bank tradition

The fastest growing banks are fueled with data-driven decisions. Break through hierarchy and bureaucracy with compelling data that encourages actions.

Why Brandwatch?

Consumer intelligence

Predict consumer behavior before the competition and beat others to market

Know how market share shifts and understand what you need to do to improve

Manage your response to reputational threats by better understanding public opinion

Social media management

Build a reputation as a thought leader by publishing high quality content

Manage customer issues and complaints efficiently across social channels

Get an email as soon as a problem starts to grow, helping you solve it before it’s too late

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Choose your time to speak to an expert

Want to see how Brandwatch can help you better understand and engage with your audience?

Book a meeting with one of our industry experts to:

  • See the value of combining consumer research, social media marketing, and customer service on one platform

  • Discuss your specific use case, current challenges, and business goals

  • Explore market opportunities to expand and grow your business

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.