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AI: Transform your data into insights, faster

Harness the power of AI with a click of a button
With over a decade of AI innovation, Brandwatch combines human intelligence and cutting-edge technology to help you uncover actionable insights, optimize your strategies, and stay ahead in a fast-paced world.

Make Smarter Decisions, Faster

Brandwatch’s proprietary AI tools enable you to quickly process and understand vast amounts of social data.

This means you can spot emerging trends, understand sentiment, and act on opportunities and threats with unparalleled speed before your competitors do.  

Create Content That Resonates

Brandwatch helps you to generate impactful, personalized content efficiently.

With a proven approach that combines human oversight with generative AI, your social media efforts are more targeted and effective, ensuring your brand stands out. 

Gain insight into conversation, faster

For us at Hilton, one of the key differentiators of Brandwatch is ease of use. Iris AI Conversation Insights is another example of an innovative new feature that is clean, simple but effective, helping us to gain insight into conversation faster.

Alejandro Garcia De Leon, Senior Manager, Social Intelligence, Hilton

Harness AI in every stage of your workflow

From real-time alerts to instant response generation, Brandwatch’s AI solutions are ready to empower you in every stage of your workflow.

Whether it's tracking brand reputation or optimizing customer engagement, our AI can help you answer the big questions.

Want to learn what AI Skills every Digital Marketer should have?

Get insights faster with Brandwatch AI

Book a meeting with one of our experts to get a personalized demo of our AI features.

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Nine different award plaques from G 2
Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.