Best in class social media analytics tool

Managing multiple social media channels is a full-time job — tracking performance shouldn’t be. Take control of your social media analytics with our powerful tools that provide actionable insights and streamline your reporting process.

Our social media analytics tools help you manage all your social channels and uncover insights from one place.

With Brandwatch, you can:

Brandwatch has solutions that are designed to help you grow

  • Track and showcase all your social media metrics

  • Make fully customizable dashboards

  • Connect unlimited social profiles


    Track your competitors on social media


    Get access to AI-powered search and topic analysis

Social Media Measurement & Analytics

Do you have a clear picture of your social media performance? Are you tracking the right metrics to drive success? With Brandwatch’s social media analytics, you can:

  • Access comprehensive social media dashboards to monitor key metrics in real time

  • Gain actionable social media insights to refine your strategy

  • Use social media measurement to track performance across channels

     

    Use social media measurement to track performance across channels

Social Media Insights in real time

Are you capturing the conversations that impact your reputation? Can you spot trends before they go viral? Brandwatch’s social media analytics empowers you to:

  • Monitor millions of sources in real time for social media insights

  • Identify emerging trends and react quickly

  • Stay ahead with social media measurement that keeps you informed

Trusted by the world's biggest brands

Social Media competitor analysis

Do you have the data to compare your social media strategy against your competitors? Are you leveraging their successes to refine your approach?

With Brandwatch’s social media competitor analysis, you can:

  • Track your competitors' social media performance and gain valuable insights

  • Use automated social media reporting for data-driven decisions

  • Stay ahead with powerful social media dashboards and competitive intelligence

The most data

With Brandwatch you get instant access to the world’s largest archive of consumer opinions.

In times of planning or crisis, pull on the big moments going back in time, and give your decision makers the context they need to make a call, right now.

  • With over 1.4 trillion posts ranging from 2008, you've got new posts at your disposal everyday.

  • Upload and analyze any enterprise-held data alongside online data to build the complete view of your customer voice.

  • With our proprietary data crawlers, integrate new data sources faster than anybody on the market

All you need to succeed on social media

Publish

Manage all your content from one calendar

Advertise

Create automated ad campaigns at scale

Measure

Track your performance across channels

Benchmark

Compare and contrast with benchmarking

Influence

Discover influencers and manage your campaigns

Engage

Funnel all social interactions into one inbox

Audience

See all your audience data in one place

Listen

Monitor the social web for insights

Consumer research

Understand your consumers

Vizia

Embed data in the heart of your business

From the product to the customer service, they have been amazing!

Jerri H., Digital Marketing Strategy, HarperCollins

- G2 user review

G2 leader summer 2024

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Ready to turn insights into strategy?

Discover the power of our social media analytics solutions with a product demo.

Our Partners
Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.