To stand out on social, you need the right tools. With Brandwatch, you’ve got everything you need to automate your workflows, build your following and grow your brand across channels.
Discover, share and distribute content across channels
Publish with ease in one unified content calendar
Engage with your customers in real-time
Streamline workflows for your team's processes
From daily posts to full scale campaigns, our social media calendar helps you stay organized and productive. Plus, your visual assets are easily optimized to look great on any social platform.
Whether they’re messaging you, tweeting you, mentioning you, or reacting to your stories, all interactions are funnelled into a single inbox so you can answer everything from one place.
Make informed decisions based on content performance and channel level metrics. Collate social and CRM data for a 360-view of your audience and sharpen segmentation.
When it comes to understanding consumers, businesses choose Brandwatch ahead of any other tool.
—James F, Social Media Manager
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.