Check out all the sessions

Explore AI’s transformative role in media and consumer intelligence. We’ll discuss how businesses are navigating AI-washing, new skill demands, and budget impacts. Discover how Brandwatch is approaching these trends with an AI vision to help businesses adapt to the evolving landscape and leverage AI to drive consistent, transparent and actionable insights.

Over 700 marketing professionals have helped us shape our Digital Marketing Trends 2025 report. Get the inside story on the biggest trends we expect to see dominating in 2025

Fetch, America’s Rewards App, empowers consumers to Live Rewarded while helping brands build lifelong loyalty through Fetch Points. Social intelligence is key to providing an exceptional user experience, fueling strategy and faster insights. Join Amanda as she shares her favorite approach to social intelligence and how it’s gained traction at Fetch. She’ll discuss the value of combining social intelligence with other research methods to enhance consumer understanding, speed insights, and improve research experiences.

Explore the evolution of Inclusive Marketing and ways to authentically bridge your diverse audience into your brand.

Get ahead of the game with actionable insights from top social media experts as they unveil the 2025 playbook for success. This panel will explore the most critical trends and proven tactics to optimize your social strategy. Whether you’re looking to master AI-driven content, leverage the latest platform features, or refine your brand’s digital voice, this session will equip you with everything you need to thrive in the ever-evolving social media landscape.

Discover practical insights on integrating social listening into your strategies, identifying emerging trends, and leveraging audience feedback to inform decision-making.

Discover how to identify your brand’s unique SOS (Sense of Self) and leverage AI as a creative partner to shape an authentic, resonant brand persona.

Learn how GEA successfully built a structured social media strategy to elevate their B2B presence. This session will explore actionable insights on creating a scalable framework for social media success, boosting visibility across platforms like LinkedIn, Instagram, and Facebook, and driving meaningful engagement for brands

It is very hard to set up goals and objectives for your social media strategy. But measuring will help you understand where you are starting from. Think of social metrics as a compass, leading your way. Once you know where you are, you can set goals going forward.

In this session, our in-house experts will explain how to measure your progress, report results and understand how to better allocate resources and $$.