Brandwatch Consumer Research

Tap Into TikTok Conversations That Matter

Turn trends into actionable consumer insights that'll help your brand grow

Catch TikTok trends
before they take off

With 1.6 billion active users per month, TikTok shapes culture. By tracking conversations around your brand on TikTok, you'll keep your finger on the pulse of the platform and spot opportunities early. 

Official Partner for TikTok mentions

Brandwatch is already trusted to integrate TikTok capabilities into our social media management solution. Now we’re one of a select few platforms able to offer compliant brand monitoring on TikTok, and have helped shape the first official integration of its kind. 

An unlimited source of inspiration for marketers

Monitor consumer conversations around your brand, engage with communities and collaborate with creators, then measure the ripple effects your campaigns are creating on TikTok and beyond. 

AI-powered insights with alerts

Accelerate your insights with Iris peak detection and generative AI summaries, enabling you to understand online trends quickly. Set up alerts to track TikTok mentions and get notified instantly so you never miss a viral moment. 

More exciting innovation to come

You'll soon be able to do even more with TikTok data. We're building functionality that will allow you to compliantly monitor conversations beyond those around your brand, enriching your consumer intelligence for even better decision making. 

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Ready to tap into a new source of inspiration? 💡

Fill out the form below to book a product demo and discover how TikTok Mentions can help you shape your brand strategy. 

Our Partners
Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.