What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.
Thanks to Brandwatch’s official partnership with TikTok, businesses can scale their marketing efforts on TikTok – the ideal platform for brands who want to reach their audiences with a resonating message.
Brandwatch has access to the content marketing API, which enables clients to easily publish videos to TikTok, react to comments and measure contents’ metrics and performance. Brandwatch also has access to TikTok Creator Marketplace API, enabling clients to find the right influencers to collaborate with and monitor the performance of their campaigns.
TikTok the leading destination for short-form mobile video. It enables more than 1 billion people to express themselves creatively and enjoy entertaining content.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.