Breaking down borders: Brandwatch advances Asia Pacific social data coverage

SINGAPORE, April 5th, 2017/PR Newswire/— Brandwatch, the leading social intelligence company, today introduced substantial improvements to its Asia Pacific coverage. The improvements make Brandwatch Analytics one of the industry’s leading platforms for Asia Pacific sources.

At global companies, social data is often used to make key business decisions about geographic expansion, new product lines and the next marketing campaign. Without reliable global coverage brands can’t trust their data findings.

With increased firepower added to Brandwatch’s AsiaPac coverage, multinational companies now have a dependable platform to help answer key business decisions. Improvements include:

• More mentions: Brandwatch now collects one million new mentions every hour, amounting to one billion AsiaPac mentions every 43 days

• More sources: Blogs, news, forums, message boards, image, video sites and more are monitored

• More top sites: Baidu, Qzone, Naver, Blog.Sina, Discuz, Detik, Inquirer, Pantip and thousands more can now be searched using Brandwatch

And most importantly:

• Bespoke data: Brandwatch is the only social listening vendor that collects AsiaPac data using its own crawlers. This means it is constantly adding the sources our customers want.

These improvements to our AsiaPac data coverage come just one year after independent research firm Forrester ranked Brandwatch as one of just two leaders in its Forrester Wave™: Asia Pacific Enterprise Listening Platforms, Q1’16.

“We’re certain we have the best offering for any business looking to access AsiaPac social data,” says Christel Quek, Vice President of Asia-Pacific at Brandwatch. “But it’s not just great from a product point of view. Our Singapore office provides bespoke training, real-time support and strategic guidance to over 50 APAC clients including shu uemura, Uber, 3M and Cathay Pacific.”

AsiaPac data is available as standard for all Brandwatch customers. Find out more.

About Brandwatch

Brandwatch is the world’s leading social intelligence company. The company’s flagship products, Brandwatch Analytics and the Vizia platform, fuel smarter decision making around the world.

The Brandwatch Analytics platform gathers millions of online conversations every day and provides users with the tools to analyze them, empowering the world’s most admired brands and agencies to make insightful, data-driven business decisions. The Vizia platform distributes visually-engaging insights to the physical places where the action happens.

The Brandwatch platform is used by over 1,200 brands and agencies, including Unilever, American Airlines, Whirlpool, Asos, Walmart, British Airways, and Dell. Brandwatch continues on its impressive business trajectory, recently named a global leader in enterprise social listening platforms by the latest reports from several independent research firms. Increasing its worldwide presence, the company has offices around the world including Brighton, New York, San Francisco, Berlin, Stuttgart, Paris and Singapore.

Brandwatch. Now You Know.

www.brandwatch.com | @Brandwatch | press office | contact