What are Instagram highlight covers?

Instagram highlight covers are custom images used to label and organize saved stories on an Instagram profile. They’re small circular icons that appear below a user’s bio. These covers serve two main purposes:

  1. Visual appeal: They add a polished look to profiles.
  2. Easy navigation: They help followers find specific content quickly.

Users can create custom covers using apps or templates. The standard size is 1080 x 1920 pixels. Only a small portion shows on the profile, so consistent designs are key.

Highlight covers let brands and individuals showcase their style and organize their content effectively.

Why are Instagram highlight covers important

Instagram highlight covers play a key role in shaping your profile’s look and feel. They’re the first thing visitors see, making a lasting impression. These covers help organize your content and make it easy to find.

For brands, highlight covers reinforce their identity. They can use brand colors, logos, or icons to create a cohesive look. This visual consistency helps build brand recognition and trust.

Highlight covers also improve navigation. Users can quickly spot the content they’re looking for, enhancing their experience. This is crucial for keeping followers engaged and interested.

Well-designed covers can make your profile stand out. They show attention to detail and professionalism. This can be especially valuable for businesses looking to make a strong impact on Instagram.

In short, Instagram highlight covers are a powerful tool for personal and business profiles alike. They boost aesthetics, improve usability, and strengthen brand presence.

How to create Instagram highlight covers

Making custom Instagram highlight covers is easy. Here’s how:

  1. Choose a design tool: you can try Instagram’s built in editor or a third-party app like Canva or Fotor
  2. Pick your color palette and theme
  3. Create a new image (1080×1920 pixels)
  4. Add graphics, text, or icons
  5. Save and upload to Instagram
  6. Set as highlight cover

You can use a template or make your own. Play with different designs to match your brand. Keep it simple and eye-catching.

Best practices for Instagram highlight covers

Keep designs simple and clean. Use brand colors or icons to create a cohesive look. Aim for consistency across all covers to make your profile look polished.

Avoid cluttering designs with too many elements. Stick to one main focal point per cover. This could be a single icon, word, or image that represents the highlight’s content.

Choose a color palette that matches your brand identity. This helps create a unified look and feel on your profile. You can use tools like Brandwatch to track how your aesthetic performs with followers.

Make covers easy to understand at a glance. Use clear, recognizable symbols or short text to convey what each highlight contains. This helps users quickly find the content they’re looking for.

Update covers regularly to keep your profile fresh and engaging. This shows active management of your Instagram presence and can help maintain follower interest.