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What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.

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On demand webinar

Inside a Subreddit with Brandwatch and Reddit

Available on demand | 30 minutes

This session, recorded at Social Media Week in New York City, provides an overview about communities on Reddit, where relevance and context are everything.

During this chat, Brandwatch and Reddit walk through a colorful analogy for how to understand a major difference in familiarity.

Redditors are, by nature, highly familiar with the subjects on which they post since all conversations take place in dedicated forums. From r/fishing to r/foraging, there’s a subreddit for every interest. You will walk away with knowledge of how brands and agencies can successfully enter these conversations and pull meaningful data.

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Featuring

Will Cady

Global Director of Reddit's KarmaLab

Andrew Dawson

Snr Customer Success Director

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What you will learn in this webinar:

  • How to think about different social networks
  • Ways to understand the familiarity on Reddit
  • Where that familiarity comes from
  • And how you can tap into it

Complete the form to get instant access to the recording of this webinar.

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.