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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Guide

How to Improve Insights Flow Across Your Organization

...In this guide you'll learn: The importance of effective insights flow How organizations at different maturity levels can approach improving in this area Best practices for distributing insights in your organization To be effective, insight needs to flow in all directions within a company....

Report

UK Banking: Consumer Preferences Across Generations

...oney online while self isolating? What makes 25-34-year-olds want to switch bank? How does that differ to those who are 55+? Could the Covid-19 pandemic mean that the ways we interact with our banks are changed forever? New research into consumer preferences reveals challenges and opportunities for t...

Case Study

AOL

...Understand how AOL used Brandwatch Analytics to reveal consumer insights on the automotive industry that, without social intelligence, would have been missed....

Guide

Vizia: Enabling Agility, Collaboration, & Focus

...et a sneak peak on specific features and Vizia use-cases. At a time when the amount of data and information at a business’s disposal is growing exponentially, and ideas or opinions can instantly permeate massive communities through social media, businesses require new tools to adapt.   The Vizia 2 pl...

Report

2022 Digital Marketing Trends

...rent that there’s been a radical shift in the way companies do business. As we transition into 2022, the main goals of every business should be to understand shifting consumer needs and capture new growth opportunities. That’s why we’ve compiled this list of 10 digital marketing trends that are on th...

Case Study

Cubaka

Guide

Competitor Analysis

...from a Brandwatch expert. We’ll also provide step-by-step tutorials for using Brandwatch to: Perform a competitive landscape analysis Measure share of voice Set up competitor benchmarking Analyze competing product reviews Learn how consumer intelligence can power up your competitor analysis, from me...

Report

Singapore: Will Covid-19 Change Consumer Behaviour in the Long Term?

...on a holiday in 2020 before the outbreak of Covid-19 still intend to go ahead with their plans 69% of consumers who planned to change jobs in 2020 pre-outbreak still plan to 56% think they’ll be spending less on holiday gifts and celebrations this year compared to last year 55% think it’s more impor...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.