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[New Report] State of Social 2025

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blog article

The End of the World: How Do People Feel?

Marketing

By Jasmine JaumeDec 20 2012

...ore than 140 characters to consider our doom. Top sites for discussion included Yahoo! Answers, where users discussed various philosophical questions such as ‘Should I do my laundry today?’ and ‘Anyone wanna come riot and loot stores with me?’ (inadvisable, that last one). How does everyone feel abou...

blog article

Research: Is Twitter Transforming How we Watch TV? [infographic]

Marketing

By Joel WindelsJan 29 2013

...online conversation, with 44% of tweets about the commercial then using the hashtag, compared to just 16% for brands that did not include it in their advert The three shows making the most of dual screening were The Voice, The Great British Bake-Off and The Biggest Loser Check out the infographic to...

blog article

We’ve Come a Long Way Baby: Looking Back on a Great Year

News

By Anna BauerFeb 7 2013

...revealed that almost 99% of our customers would recommend us to others, with 28% rating us a full 10/10 for likelihood to do so. Record product usage Our active user base increased to almost 1,000 organizations. On average, users collectively access the system more than 4,000 times daily– that’s a lo...

blog article

How Do Travel Agents Fare on Social Media?

Marketing

By Jasmine JaumeFeb 19 2013

...vity surrounding Thomas Cook regarded the planes (complaints of being cramped and ‘old’) and bad customer service. Much of the negative conversation surrounding Virgin was due to comments about the agent being more expensive than others. So that’s a snapshot of the UK travel agent industry online. Wa...

blog article

Get Ready for a Busload of Fun at South by Southwest

Marketing

By Joel WindelsMar 5 2013

...r new sites, apps and other startups looking to become the Next Big Thing – and 2013’s offering promises more than ever. Yes, we’re talking about South by Southwest, and Brandwatch will be there in force. Rather than simply turn up though, we decided to bring along a London-style red double decker bu...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.