Join industry pioneers at Spark to uncover cutting-edge insights and innovations shaping the future of marketing.
902 items found for "social presence showdown"/feed/rss2/feed/rss2/
By Jillian NeyOct 3 2017
...at they have struggled to get usable insight from social data and deem social intelligence too costly to pursue as a research method because… They do not have a clear process or method to segment and analyze social data and… They have struggled to generate insight from the data because of the difficu...
By Gina HortonDec 16 2013
...ways to expand your SMM activities. Co-ordinating social with traditional marketing The benefits of social listening seem to be more evident than ever within a marketing department. Using real-time social data, teams can access an understanding into consumer behaviours, attitudes, preferences, idea...
By Jessie TwerskyMay 4 2016
...of social media marketing? The shift towards dark social, and increased emphasis on “micro-social” messaging apps as the hub of personal social activity. Presently, the top four messaging apps have eclipsed traditional social platforms such as Twitter, Pinterest and LinkedIn in terms of monthly activ...
By James LovejoyMay 25 2016
...Reports: Regular email updates overviewing basic social metrics. Democratizing opinions Social media has democratized public opinion, allowing anyone and everyone to loudly voice their beliefs on any person, idea, or business. The effects of such a change have been tremendous. With so any ideas and...
By Natalie MeehanJun 9 2016
...oned before, we have experts covering the rise of social messaging, and social data in politics and finance. I’m also really looking forward to learning about chatbots – ‘Messaging in the World of Bots’ is going to be an interview with Michael Roberts from Kik. What do you see for the future of socia...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.