[Free Virtual Summit] Brandwatch Spark, Nov 19-21
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593 items found for %22social presence showdown%22/feed/rss2/feed/rss2/
By Matt PearsonSep 24 2014
...t until I got home that I first checked the video feed and saw our first user submitted creations. They were the work of one author, @brightonstation: “TaxiT**ts” with arrows pointing to the taxi rank below. Oh. Go home, you’re drunk My first reaction was to laugh. Hard. First I was happy it was bein...
By Jessica EdmondsonNov 27 2014
...Bull demonstrates time and again on its Instagram feed. It isn’t simply that Red Bull understands that its audience likes visual content and that Instagram is the place to do it; it’s that Red Bull uses the platform to scope out audience interests and feature them prominently. The brand pays careful...
By Matt EverardJan 26 2015
...a bank of images to use in future posts. The ‘BuzzFeed Effect’ Popular social news site BuzzFeed has seen unrivalled levels of success since its launch. This is partly due to their standard tactic of creating posts which people can relate to on a personal level. The Sainsbury’s Twitter account also s...
By Joel WindelsMar 21 2016
...dotal feedback. This quantitative and qualitative feedback makes its way back into the work the marketing team does, and sometimes the propositions themselves are altered to accommodate these insights. “What we’ll do is feed that in to my team and whatever we glean from that, we can use to inform fut...
By Kit SmithNov 15 2016
...matters to them. By introducing an algorithm, the feed is “ordered to show the moments we believe you will care about the most”. Maybe this is true. Instagram wants to keep people engaged and on the site. But it has a side effect: much like Facebook before them, it allows Instagram to curate what goe...
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
