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902 items found for "social presence showdown"/feed/rss2/feed/rss2/
By Iris VermerenOct 29 2014
...your brand or your products? 2/ Use the power of social listening Evidence from social listening tools and other research methods can help you uncover the truths about your brand and find the answer to these questions. Once you’ve worked out what the current perception is, and what you’d like it t...
By Hannah TregearAug 2 2016
...that will have broad impact’ says John. Although social analytics has huge benefits John doesn’t believe social customer insights is a straight up replacement for traditional methods, but rather they support one another. ‘There are positives to social and positives to traditional. They get me to the...
By Kit SmithDec 14 2016
...an interesting concept of a focus group at scale. Social media Comments on your social media profile or posts can be a good source of information. Likes, shares, and other social media metrics can be useful to understand how popular your campaign is. Social intelligence To really make the most of soc...
By Joel WindelsFeb 1 2016
...ne information stream, and we almost downplay the social aspect on that. We use the term ‘open-source intelligence’, not ‘social intelligence’, because we want it to be seen as more sophisticated, because it really is”. [bw_also_like id=”68374″] The ‘so what?’ – taking actions from insight Gathering...
By Chelsea FearFeb 21 2017
...y variables to positively predict the outcome via social. However, you can use social data to find out more about those who express their political views online. You can group them into audiences and determine their influence, what characteristics they share, and what their passions are. Although you...
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.