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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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blog article

Sponsors and Swimming Pools: The Olympics on Social So Far

Online Trends

By Gemma JoyceAug 12 2016

...August 10, 2016 In other conversations, seeing 16-year-olds compete in the Olympics has definitely put life into perspective for some tweeters. there are 16 year olds competing at the olympics and i still push on pull doors & struggle getting through the whole day without a nap lmao — Tori Relates (...

blog article

Social Data Maps London’s Incredibly Anti-Social Reaction to #Tube_Chat

Online Trends

By Gemma JoyceOct 3 2016

...l interaction via badges. However, the no-speaking-on-public-transport rule doesn’t extend across the whole of the UK. In northern England, where conversation seems to come more naturally to strangers, the badges aren’t needed. Despite this, “nattering northerner” Angela Epstein writes “conversation,...

blog article

Marketing Mistakes: 5 Common Social Media Fails to Avoid

Marketing

By Kit SmithNov 1 2016

...l these people ‘bots and trolls’. https://twitter.com/SeaWorld/status/581548994586755072 Social media fail 4: don’t have a complete meltdown Brand: Tinder If something goes wrong, whether that is a complaint or some bad press, stay calm. Vanity Fair journalist Jo Sales authored a piece on how hookup...

blog article

New Ken Dolls: How The Internet Is Reacting To Barbie’s New Man

Online Trends

By Gemma JoyceJun 23 2017

...laimed that Donald Trump was less popular than Man-Bun Ken. https://twitter.com/TheYoungTurks/status/877904033696014337 We checked both of their popularity on social and found that, in fact, Donald Trump was getting a higher % of positive-categorized tweets in the last 24 hours than man-bun Ken. Toys...

blog article

Lucky Charms Data: Measuring the Social Impact of a Retired Marshmallow

Online Trends

By Gemma JoyceFeb 15 2018

...the importance of listening to customers when it comes to larger scale changes around products (particularly when it comes to those that might affect someone’s likelihood of purchasing the product at all) becomes clearer. While the hourglass’s retirement is a small change, the colour and design of o...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.