[New Report] State of Social 2025
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Iris VermerenFeb 4 2014
...something much larger. In fact, online reputation managers now have less than an hour to prevent a complaint from turning into a crisis. As Melissa Agnes says: “Today’s reality is this: you have a whole 15 to 60 minutes to respond to a public crisis. And guess what! That timer begins with the start o...
By Hannah TregearFeb 5 2014
...on surrounding a disaster or crisis can quickly become unmanageable and intensify rapidly. The British Red Cross needed to ensure they were prepared. The charity had three key areas it needed Brandwatch Analytics to deliver on, and we always deliver; 1. Capture data from millions of sources in multip...
By Jasmine JaumeFeb 7 2014
...ing!) or you cannot find an email address, we’d recommend using social media or direct contact through comments/forums to get in touch. Don’t pester too much though – no one likes to be harassed! Plus, make sure you scope out the lay of the land first – some niche communities and forums might be resi...
By Ruxandra MindrutaMar 24 2014
...key factor we can assess the hashtags used by us, compared to our Twitter community’s favourites (data below is for March). Again, these stats are showing us that two of the hashtags we’ve created, #brandwatch and #brandwatchtips have been adopted by our followers very quickly, which is always an e...
By Iris VermerenMar 26 2014
...ith people who may not yet know about your brand, communicate your expertise and show them you have broader interests than your business. There’s no single soul on earth who won’t appreciate your accessibility online. Ultimately, you will want to meet new people, engage with thought leaders, develop...
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
