Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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By Nick TaylorApr 10 2018
...a reason we still use that five year old term: no-one’s quite managed it as successfully since. With Brandwatch Audiences you can open a window onto any audience to understand what’s trending in their world so you can discover local marketing moments that might not be as big globally as the Super Bo...
By Peter FairfaxFeb 18 2020
...Get excited, data fans! Now anyone can access and analyze Brandwatch Qriously’s General Election 2019 raw data...
...oney online while self isolating? What makes 25-34-year-olds want to switch bank? How does that differ to those who are 55+? Could the Covid-19 pandemic mean that the ways we interact with our banks are changed forever? New research into consumer preferences reveals challenges and opportunities for t...
...the drivers of sentiment Monitor shifting trends Compare how customers talk about your brand or products in private and in public Validate social sources using customer data You can now analyze your first party data alongside social data, using all of Brandwatch’s world-class AI and customizable rep...
By Kara FinnertyNov 13 2022
...Distinguished Service Professor Ari Lightman tells the Brandwatch blog how he equips his students with the skills they need to succeed in market research...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
