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By Ruxandra MindrutaSep 25 2015
...s: “It’s important to create a mindset that is outcome driven, and outcomes can be a lot of different things. There is a spectrum of hot to cold goals that can be achieved”. Establish which are the objectives that can be reached short-term that will help you make an impact. Decide which are the resul...
By Gemma JoyceJun 16 2016
...crackers for you: I’d pay good money for a *baby experience* vacation where someone carries me around, rocks me to sleep, and feeds me whenever I want! lol — Haroon Gul (@haroon_gul) April 18, 2016 I’d pay so much money for a subway scented candle — Sunny w/out a Chance (@johnaaaayyyy) April 2, 2016...
By Kit SmithJul 20 2016
...ne of relevant conversation. The platforms can be comparatively restrictive when it comes to manipulating the data. Not being able to dive in making it harder to unearth the real insights. Social listening platforms, such as Brandwatch, can surface consumer insights across the web. You can write a se...
By Kit SmithJul 29 2016
...verting and others not. This is where A/B testing comes in. A/B testing is a method of comparing two or more versions of a web page, app, or call to action. Visitors to your site are shown one of the variants so that half of your traffic sees the new design. After the test period has expired, a stati...
By Kit SmithOct 25 2016
...adually change. Build up small wins and it will become obvious that your recommendations are based on solid data. Before too long you’ll be turning every insight to action. [bw_banner_cta type=2]Go from insight to action with market leading social intelligence.[/bw_banner_cta] Social data can lead to...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.