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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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blog article

Leila Johnston on Perceptual Gaps and the Other Virtual Reality

Marketing

By Leila JohnstonApr 5 2017

...theatre: “You are sharing this mass hallucinative experience. Theatre has a scent and a presence, and a possibility for chaos and improvisation that cinema lacks.” The message is echoed by my friend Helen Keen. Helen is a comedian and science writer with her finger on the pulse of the latest technolo...

blog article

What Can Social Data Tell Us About Buying A House?

Online Trends

By Chelsea FearJun 27 2017

...sing their needs for a new home wanted a puppy to complete their dream. Seeing as we are entering the summer months it’s also no surprise that people are wishing for a pool with their abode.       Although buying a house can be a stressful experience, this data proves you are not alone. Hundreds are...

blog article

The Facebook Algorithm Explained

Marketing

By BrandwatchMay 7 2021

...Unless your name is Mark Zuckerberg, the Facebook algorithm changes can sometimes seem like a mystery....

blog article

3 Simple Ways to Improve the Quality of Your Customer Feedback

Marketing

By Manish DudharejiaJul 18 2018

...President and Founder of E2M Solutions Manish Dudharejia discusses three actions brands can take to get more out of customer feedback....

Guide

Social Plus: For Marketers Tired of Siloed Data

Some things are better together. Including data. Learn how to drive greater insight and opportunity with a 360-degree approach. See integrated marketing in action: Social + Sales Social + Search Social + TV Data Social + Web Analytics Some things are better together. Learn how to drive greater insig...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.