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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Digital Marketing Trends 2023

This free, bookmarkable report reveals: The 10 biggest digital marketing trends that will impact marketers this year Inspiration and a truckload of examples from real brands Advice on how to tap into trends in a meaningful way that makes sense for your brand Perspectives on when to jump on the bandw...

blog article

Following Suit: What Do Those Outside of the UK Think Of Brexit?

Online Trends

By Gemma JoyceMar 16 2017

...nd, Brexit mentions jumped as Trump was made President-Elect. Going forward If anything can be drawn from non-UK mentions of Brexit, it’s that it’s become a reference point for major political change, and it’ll be interesting to see how it’s used as debates surrounding other countries’ positions in t...

blog article

The Statistics Behind B2B Social Media Marketing

Marketing

By Alan RaeAug 14 2012

...tps://www.brandwatch.com/b2b-report/” button=”GET THE FULL REPORT” title= “Uncover more insights” image=”https://www.brandwatch.com/wp-content/uploads/2015/04/B2B-Thumbnail1.png”] Download the report and learn more.[/bw_banner_cta]  ...

blog article

Marketing: Understanding Television Audiences on Social

Marketing

By Hannah TregearAug 24 2015

...audience interests, demographic breakdown, minute-by-minute content analysis and other rich insights that are potentially harvestable from this new wave of research techniques. So where does that leave traditional research practices? Doomed inside a basement of established research methods along wit...

blog article

How B2B Brands Can Benefit from Social Listening

Marketing

By Ksenia NewtonFeb 23

...tanding of relevant conversations online. [bw_banner_cta type=1 url=”https://www.brandwatch.com/b2b-report/” button=”GET THE FULL REPORT” title= “Uncover more insights” image=”https://www.brandwatch.com/wp-content/uploads/2015/04/B2B-Thumbnail1.png”] Download the report and learn more.[/bw_banner_cta...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.