Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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By Matt PearsonJan 20 2016
...hose with, say, a job. [image source] “In the face-to-face British Social Attitudes survey, Labour was six points ahead among respondents who answered the door at the first visit, whereas the Tories enjoyed an 11-point advantage among interviewees that required between three and six home visits.” Soc...
By Chris OwenFeb 8 2016
...ainly, don’t let them down in-store and instead become yet a freebie coffee shop. Why build up such a solid ecosystem for the brand, then forget to implement it through every interaction? Customers buy into you, your brand, and your products in these circumstances. Don’t sell them down the line for t...
By Hannah TregearFeb 15 2016
...nt moving picture. “Social data can be the most up-to-date, accurate picture or reflection of what’s happening. Social intelligence platforms and features like Signals can help deliver you that instant picture so you can react accordingly.” Using social data reactively Information is everywhere, but...
By Natalie MeehanJun 7 2016
...nd Genevieve Hoffman of The Office for Creative Research for an open conversation hosted by Brandwatch CMO Will McInnes. First, a little background on The OCR. Based out of Brooklyn, New York, the organization of creatives describe themselves as a hybrid research group. As Creative Researcher Ardouin...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.