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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Guide

6 ways to transform your marketing with integrated data

...In this guide, we explore the value of an integrated marketing data approach and look at the ways you can use it to drive your marketing. Get a coherent view of your customer journey Protect yourself from danger Make smarter investments with time and money...

Report

Consumer Trends in Education in 2024

...We analyzed millions of online conversations about education to identify the latest trends and insights....

Case Study

Nestlé

...Learn how Nestlé discovers digital consumer insights with Brandwatch...

Guide

10 Steps to Effective Competitor Intelligence

...rs isn’t a nice to have. It’s fundamental to your business. For this competitive intelligence template, we’ve collaborated with authors, clients and thought-leaders to discover the 10 data points you should measure when looking at competitors. In this guide, you’ll learn ten quick analyses you can se...

Report

Consumer Insights in Italy to Drive Your Business’s Change Strategy

...sse? Vorranno le persone spendere e fare shopping come prima? Come e dove desiderano trascorrere le vacanze gli italiani? E altro ancora… Report in inglese. Exploring how eating, drinking, exercise, and shopping habits have changed since the outbreak of Covid-19, and looking ahead to what consumers i...

Guide

Product Development

How can digital consumer intelligence help in the creation and iteration of excellent products? In this guide, you'll learn how to approach product development with digital consumer intelligence solutions and discover how to generate fascinating insights in practice using a range of data sources. Fi...

Report

The State of CPG in North America 2020

...et the report and learn: How shopping behavior has changed and whether old habits will return What consumers demand from CPG companies in 2020 How consumers approach sustainability in regard to plastic and food And much more...

Guide

Trend Spotting

...l cover: How to spot trends from around the world Using historical data for predictive trend spotting Analyzing trends from 'known' sources as well as those that come out of the blue And much more Join Brandwatch Senior Research Consultant Ben Ellis as he takes you through how to approach trend analy...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.