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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Report

Endurance, Inequality, Innovation: How Covid-19 Has Transformed Consumer Attitudes and Behaviors

...end took hold in lockdown, and could continue post-outbreak How consumers are approaching medical treatment when fewer than half say they feel safe going to see a doctor What many consumers consider as a key indicator of going ‘back to normal’ And much more Explore six months of data on how consumers...

Guide

The Vizia Platform: Bringing Insights to Light

...ts and decision-makers or practitioners costs businesses in lost opportunities.   The Vizia platform helps bridge the gap between analysts and decision-makers, communicating beautiful data and insights in a way that’s fast, engaging, direct and simple.   How our customers are driving value using Vizi...

Report

UK Mental Health Study

...We analyzed over 4 million conversations to understand how mental health is discussed online...

Report

Fake News in 2020

...change messaging: Illustrating how divisive material continues to thrive in 2020 Conspiracies and cures for Covid-19: Examining the unique situation we find ourselves in, and how mis- and disinformation are proliferating online Practical tips for spotting fake news, based on the examples we’ve seen C...

Guide

How to Encourage a Culture of Experimentation Across Your Organization

Does your business take experimentation seriously? In this guide, you'll learn: Why room for experimentation is vital for growing businesses How organizations at different stages of maturity approach experimentation Practical tips for businesses of all sizes to improve their culture of experimentati...

Case Study

Land O’Lakes, Inc.

...Learn how Brandwatch is transforming market and consumer research at Land O’Lakes, saving them hundreds of thousands of dollars...

Consumer insights in the CPG industry
Report

Buying Habits and Trends for the Consumer Packaged Goods Industry

...for sun protection products The online conversation behind the quiet luxury fashion trend Why consumers are becoming increasingly frustrated with off-brand products And much more...

Guide

How to Use Reddit for Product & Consumer Research

...earch As well as best practices for analyzing the unique data that Reddit offers. Learn how to use Reddit data to inform your competitive intelligence, customer experience, audience analysis, and influencer research activities....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.