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blog article

Sponsors and Swimming Pools: The Olympics on Social So Far

Online Trends

By Gemma JoyceAug 12 2016

...2016 In other conversations, seeing 16-year-olds compete in the Olympics has definitely put life into perspective for some tweeters. there are 16 year olds competing at the olympics and i still push on pull doors & struggle getting through the whole day without a nap lmao — Tori Relates (@ToriRelate...

blog article

Social Data Maps London’s Incredibly Anti-Social Reaction to #Tube_Chat

Online Trends

By Gemma JoyceOct 3 2016

...even think about talking to me”. https://twitter.com/LondonServApts/status/782853009919401985 Some of the reactions were less creative but still pretty funny. https://twitter.com/ElliotHackney/status/781457244462415872 The backlash has been fairly harsh on Mr Dunne who has been let down by other eff...

blog article

Marketing Mistakes: 5 Common Social Media Fails to Avoid

Marketing

By Kit SmithNov 1 2016

...l these people ‘bots and trolls’. https://twitter.com/SeaWorld/status/581548994586755072 Social media fail 4: don’t have a complete meltdown Brand: Tinder If something goes wrong, whether that is a complaint or some bad press, stay calm. Vanity Fair journalist Jo Sales authored a piece on how hookup...

blog article

Lucky Charms Data: Measuring the Social Impact of a Retired Marshmallow

Online Trends

By Gemma JoyceFeb 15 2018

...the importance of listening to customers when it comes to larger scale changes around products (particularly when it comes to those that might affect someone’s likelihood of purchasing the product at all) becomes clearer. While the hourglass’s retirement is a small change, the colour and design of o...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.