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[New Report] State of Social 2025

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Which Brands Do Car Enthusiasts Care About Most?

Online Trends

By Gemma JoyceMay 18 2018

...rmal, but also because there are thousands of self-identifying car enthusiasts online and exploring their preferences and demographics seemed like an interesting idea. So, the Brandwatch React team went in search not of Beliebers or Potterheads or Swifties but, instead, car enthusiasts. Identifying c...

blog article

Following Suit: What Do Those Outside of the UK Think Of Brexit?

Online Trends

By Gemma JoyceMar 16 2017

...nd, Brexit mentions jumped as Trump was made President-Elect. Going forward If anything can be drawn from non-UK mentions of Brexit, it’s that it’s become a reference point for major political change, and it’ll be interesting to see how it’s used as debates surrounding other countries’ positions in t...

blog article

Social Data Reveals the Trends Influential Food Bloggers Are Tweeting About Most 2016

Online Trends

By Gemma JoyceAug 24 2016

...ttps://www.brandwatch.com/reports/social-listening-in-the-restaurant-food-beverage-industry/”]Learn how food & beverage brands are using social intelligence for success. [/bw_banner_cta] What's the most popular food of 2016? The Brandwatch React team looks at the data surrounding 250 influential food...

blog article

The Beginner’s Guide to TikTok Advertising

Marketing

By Michaela VoglJan 16 2023

...This guide gives you an overview of TikTok ads and takes you through the most important steps to building your ad campaigns....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.