Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Michaela VoglOct 30 2023
...Petfluencers are on the rise, earning big bucks from brand collaborations....
By Ksenia NewtonMar 8
... Women’s History Month, a month-long celebration, offers brands a great chance to connect with the audience and show solidarity and support for important women’s rights causes....
By Michaela VoglMay 7
...What were the highlights of the Met Gala 2024? We analyzed the online conversation and here are the most talked about moments, celebrities, and designers....
By BrandwatchAug 5
...In this guide, we provide helpful tips on how to conduct competitor analysis to improve your social media strategy. Follow these three steps for success....
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.