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[New Report] State of Social 2024

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blog article

The Secret Weapon in the Lyft versus Uber Fight? Enter, Taco Mode

Online Trends

By Kellan TerryJul 31 2017

...st week we noticed social bubbling around the ride-sharing company Lyft, and a co-marketing promotion they entered with Taco Bell. Examining the past two weeks we see that Lyft has been mentioned more than 310,000 times online – a large discussion that many brands don’t achieve in such a time period....

blog article

EA Posts the Most Downvoted Comment in Reddit History

Online Trends

By Gemma JoyceNov 14 2017

...ations – so angry that EA got involved with an ill-fated comment. The most downvoted comment in Reddit history in full: Here’s what the EA Community Team responded with. The intent is to provide players with a sense of pride and accomplishment for unlocking different heroes. As for cost, we selected...

blog article

The Online World of Lego

Marketing

By Josh BoydApr 13 2018

...t’s interesting to see how it’s evolved from rage comic memes to common Twitter vernacular. And so, to finish, and to drive home the pain Lego inflicts around the world on top of all the joy it spreads, here’s a video of the world’s longest Lego walk: What do we talk about when we discuss Lego online...

blog article

4 Things I Learned from Real-Time Marketing Data in Less than an Hour

Marketing

By Emma ShanahanMay 31 2018

...zzsumo, Salesforce, and more. Vizia offers 10+ out-of-the-box integrations designed to give you a greater understanding of your marketing world. Finally, you can share these insights with anyone in the organization by seamlessly distributing dashboards and reports to any screen in your network. [bw_b...

Guide

The Complete Guide to Reddit Data

...data for the following use cases: Brand tracking Competitor benchmarking Crisis tracking Product feedback and service reviews Customer journey analysis As well as tips for engaging with audiences on Reddit, getting posts to the front page, and general tips and tricks. Practical tips for getting the...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.