Join us as we explore the essential AI skills every marketer should have.
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By Gemma JoyceAug 30 2016
...lf for the future. In his five year career at the company he’s seen a lot of change in the marketing landscape. The complexity of the landscape is increasing exponentially every year and it’s actually very confusing for a marketer. I think nowadays to even work out what their job is and where they sh...
By Michoel OginceFeb 7 2014
...es need to consider before establishing their own command centres? Alot! First up is a business plan – which needs to answer what is the purpose of the Command Center? Examples include: customer care, real-time engagement, a catalyst for owned content creation, competitive benchmarking and paid med...
By JeremyMar 12 2014
...s to give your most loyal customer a peek at your company’s upcoming products. You could use this to get feedback on whether or not your store should carry this item. If your company makes the product, you could get feedback on the item and make changes if necessary. Feedback: You can use a secret bo...
By Giles PalmerMay 22 2014
...more amazing products. It’s that simple and that complicated. We’ll be sharing more details in the coming months. A couple of personal thanks I have said this to the Brandwatch team internally, but I’d like to say it publicly – I’m honored to work with you and there are few things I love more than...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
