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[New Report] State of Social 2025

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blog article

More Tabs, Please #19: Awful Robots, YouTube Faces, and Fashion

Marketing

By Josh BoydMay 4 2018

...CTs9Mg2 — gawanmac (@gawanmac) April 13, 2018 The trend-takeover algorithms Increasingly, the things around us are curated by machines and AI, whether it’s what music we should listen to or the clothes we should wear. Algorithms follow us everywhere digitally, and everywhere physically as they’re car...

blog article

6 Issues Traditional Banks Need to Get on Top of Before the Disruptors Move In

Online Trends

By Gemma JoyceApr 18 2018

...services, are the ones established banks need to watch out for. [bw_banner_cta type=1 url=”https://www.brandwatch.com/reports/financial-services/” button=”GET THE REPORT” title= “Don’t let change disrupt your bottom line” image=”https://www.brandwatch.com/wp-content/uploads/2017/02/Press-Release.png...

blog article

Color Analysis: A Twitter Data Rainbow, and The Rise of “Rose Gold” as a Thing

Online Trends

By Gemma JoyceMay 1 2018

...unpredictable. While we thought we’d see a steady trend upwards or downwards in interest, it’s actually all over the place. That said, conversation around rose gold iPhones has been dipping since the height of it’s 2015 debut, and watch-related rose gold mentions have also seen a downward slide. Are...

blog article

How to Optimize Your Brand for Social Media Search

Marketing

By Emily SmithJan 30

...How consumers are searching for brands is changing. Here’s everything you need to know about social media SEO....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.