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blog article

Apple Watch vs. Garmin: Who Wins the Online Conversation?

Online Trends

By Emily SmithOct 24 2022

...This smartwatch debate has been going on for years. But which brand triumphs online?...

Brandwatch image
Report

The Top 5 Global Trends Affecting Retail Brands

...What trends are transforming the retail industry? We analyzed millions of online consumer conversations to identify what’s shaping the retail sector in the year ahead. What can millions of digital data points tell us about emerging trends in the retail industry? Find out in our new report....

blog article

The Top 5 Content Marketing Trends to Watch in 2017

Marketing

By Kit SmithNov 15 2016

...So those are my predictions for content marketing trends in 2017. Whatever the next year holds, marketers need to keep up with the latest developments. Even now, the content marketing landscape is highly competitive. It looks like it might get even more so next year. [bw_banner_cta type=2]Stay ahead...

blog article

Marketing: Instagram, Pinterest and YouTube Trends to Watch in 2016

Marketing

By Kit SmithDec 23 2015

...ore aims to make ‘discovery’ easier, highlighting trending stories and events in real-time. Search is now broken down by people, tags and places. The fact that users can now follow trending stories as told through instagramers or explore food at a restaurant they haven’t visited yet opens up more opp...

blog article

The Ten Best Marketing Campaigns of 2016

Marketing

By Kit SmithDec 16 2016

...asy” button=”Get the guide” url=”https://www.brandwatch.com/guides/campaign-measurement/” image=”https://www.brandwatch.com/wp-content/uploads/2015/02/CampaignMease-Thumbnail.jpg”]Measuring the ROI of your campaigns doesn’t need to be a headache.[/bw_banner_cta] 2016 was a brilliant year if you like...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.