Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Iris VermerenAug 9 2013
...engine optimization, community management and pay-per-click advertising. After last year’s post on finding the ultimate tool of choice (Brandwatch was the winner, of course), DragonSearch decided to analyze the importance of the Boolean search strings in social media monitoring platforms. We’re deli...
By Hannah TregearOct 29 2013
...do,” said Grimes. Evolving marketing into ‘real-time marketing’ Being able to report and track campaign success has enabled mycleveragency to deliver the right content to the right user and the optimal stage of the consumer lifecycle. The versatility of the Brandwatch Analytics platform has prov...
By Hannah TregearFeb 5 2014
...ocial. A cross-functional social solution As a not-for-profit company the British Red Cross has to act smart when using social media. The charity uses social data for many purposes, across several departments within the organization. They wanted to use a monitoring and analysis platform that would al...
By Hannah TregearMar 19 2014
...ves of HCPs online. “By analyzing these insights, companies can understand what is important to professionals working in these fields. This information can then be used to inform strategic decisions on services and products which can maximize brand value and ultimately benefit the patient.” said Ghin...
By Hannah TregearApr 10 2014
...e night of the award ceremony in February 2014. Sounding out success Undertaking The BRIT Awards social campaign, Somethin’ Else were tasked with three main objectives: Increase engagement on social channels and The BRITs official Facebook and Twitter pages Increase number of followers on all socia...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.