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[New Report] State of Social 2024

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blog article

Elevate Your 2024 Social Media Strategy with These 5 Trends

Uncategorized

By Ksenia NewtonOct 12 2023

...  Planning for 2024? Here’s your rundown on the top five most important social media marketing trends to guide your strategy in the year ahead....

blog article

2024: Consumer Trends for the Automotive Industry

Uncategorized

By Michaela VoglMay 23

...Discover the biggest consumer trends in the automotive industry, from electric cars to AI to vehicle subscriptions....

blog article

Research: Is Twitter Transforming How we Watch TV? [infographic]

Marketing

By Joel WindelsJan 29 2013

...o if, how and when users were tweeting while they watched their favourite TV shows, and teamed up with My Clever Agency to make the data come to life with an infographic. Twitter had already found that during peak TV shows, almost 40% of all tweeting is related to TV and that 60% of Twitter users twe...

blog article

Marketing: 5 Social Media Platforms For Marketers To Watch

Marketing

By Jamie DalzellApr 12 2016

...n seen as the ‘Evil Big Brother’ that’s never not watching, tracking and profiting from every Like, RT or Share. At the same time, businesses are largely turned off by that ‘ad free, forever’ slogan, but it’s this exact lack of business presence that leaves Ello open for those brave enough to stake a...

blog article

The Best Facebook Campaigns and Why They Work

Marketing

By Kit SmithNov 4 2016

...ates across the campaign. https://www.youtube.com/watch?v=IyZawynWt2s The campaign reached 11.2m Facebook users. The campaign saw a 1678% increase in engagement, with the videos earning an amazing 26.67% engagement rate. To optimize your Facebook campaigns you first need to track and analyze your eff...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.