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828 items found for "social presence showdown"/feed/rss2/feed/rss2/

blog article

7 Ways to Use Social Media for Content Marketing Research

Marketing

By Kit SmithJul 12 2016

...up of followers. Whether your content is aimed at social or search, amplification by social media is important. With SEO content, getting your content shared and in front of people may increase ranking points through social signals. It will get people reading it, and quite possibly linking to it, whi...

blog article

How to Measure Paid, Owned, and Earned Media

Marketing

By Kit SmithJun 30 2016

...sources, including news sites, forums, blogs, and social media. A social analytics tool, like Brandwatch Analytics, is the easiest way to monitor all these mentions across the web and ensure you don’t miss any. By excluding your own channels, you can track the earned mentions wherever they appear. Th...

blog article

Men vs. Women: Who Is More Active on Social Media?

Marketing

By Iris VermerenJan 28 2015

...in a better understanding of your audience with detailed demographics.[/bw_banner_cta] Ever wondered who is more active on social media: men or women? Or what women use social for vs men? Are women or men more active?...

blog article

The Success Behind the World’s Least Social Brand

Marketing

By Gina HortonAug 9 2013

...ne – which means they are still able to engage in social listening, social monitoring and gain valuable insights on its consumers’ habits. Whatever it is doing, it is working somehow, because even if we are not talking about the brand’s presence on Twitter, we are talking about why it doesn’t have on...

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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.