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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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blog article

Expedia Demonstrate The Power of Agile, Responsive Marketing

Marketing

By Chelsea FearApr 25 2014

...aken from our latest report on Travel and Hospitality. If you would like to read some other use cases and compelling data examples you can download the report here.  ...

blog article

Why Glossy Travel Brochures Are So 1999

Marketing

By Iris VermerenMay 2 2014

...only ever as good as your customers think you are. So the only way to boost your reputation is by monitoring what your customers say, listen to their comments, complaints and praises and learn from it. For it is often attention to small things that can turn a displeased customer into a loyal guest....

blog article

Looking Back & Looking Forward: Brandwatch 2014 in Review

News

By Natalie MeehanJan 5 2015

...g about your brand in much more detail, and Minute-by-minute Charting, allowing you to understand the exact moments causing peaks in conversation, topic and sentiment changes, and surfacing new audiences to engage with. We launched Hindsight in July, offering access to the full eight years of public...

blog article

Data Labs: What Can We Learn About Runners From Public Data?

Online Trends

By Edward CrookApr 9 2015

...download an app, health and fitness ask for longer-term commitment. In this study, I looked at public data from popular running apps to see what separates long-term runners from those who bowed out early on. Most of us will be familiar with running app Tweets. Mobile apps/devices are paired with acco...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.