Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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...Data-driven pitches, campaigns, and results will always be more impactful to clients than the gut feelings of the even the most creative minds. Learn how social media analytics can help win new business and prove ROI....
...As the pandemic took hold in the UK, Manchester Central quickly transformed itself from a buzzing events venue into a hospital. Here’s the story of how the digital team has used Brandwatch in times of constant change....
Corporate social responsibility (CSR), can be a brand’s best or worst friend. Success depends on creating initiatives that inspire customers, prospects, and employees. Read our six step guide to creating a scalable strategy that: Makes a genuine impact Improves relationships with customers Drives em...
...ocial media has been around for a while, but many businesses have yet to discover its full marketing potential. Whether you're new to social media marketing or want to refresh your strategies, this step-by-step guide will help you to: Define your goals and choose the right platforms for your business...
We analyzed 800 million tweets to identify the biggest influencers of 2018. Learn about the celebrities, media accounts and micro-influencers driving the most engagement in each audience, including: Soccer Cycling Fashion Education Parenting Medical Gaming and many more... 800 million tweets 19 audi...
Our annual Social Outlook report is the most comprehensive look at the consumer and industry trends impacting brands on social. Discover the key trends and industry benchmarks across: Brand health Consumer engagement Content performance Audience demographic 200 million conversations. Over 250 brands...
Our annual Social Outlook report is the most comprehensive look at the consumer and industry trends impacting brands on social. Discover the key trends and industry benchmarks across: Brand health Consumer engagement Content performance Audience demographic 200 million conversations. Over 250 brands...
...lysts from a range of industries, identifying the common challenges they face and the skills required to overcome them heading into the new year. In this guide, we cover four key skills that will be vital for success in 2019: Interrogation – How analysts in any organization should act like an agency...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.