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By Natalie MeehanJul 16 2014
...UIDE” target=”https://www.brandwatch.com/pinterest-analytics-guide/”] Brandwatch is engineered to be responsive to market changes, and to aid marketers in planning, executing and measuring their activity, whatever that may be. Our technology gathers data from conversations happening all over the web,...
By Natalie MeehanOct 14 2014
...rt 2014″ target=”https://www.brandwatch.com/report-consumer-technology/”] Post-release, there’s more to do. Responding to consumer reaction, adapting the messaging if needed, measuring success and checking out how the competition are doing. So how can consumer tech brands ensure that they’re armed an...
By Jeremy WoolfJan 8 2015
...ll) came second to @CNET in terms of impressions, undeniably aided by his more than 12.7 million followers. Mashable journalist Samantha Hey (tweeting as @HeySamantha) and the Wall Street Journal’s Geoffrey Fowler (@geoffreyfowler) also cracked the top 10, with Fowler outpacing the @WSJD tech handle...
By Kit SmithNov 17 2016
...est in-store activation: JC Penney The growth of e-commerce has seen a decline in the number of people visiting high-street stores. In an attempt to reverse this trend, JC Penney has decided to host live Pinterest boards in several malls in the form of digital billboards. The campaign was initially r...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.