Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By James TimpsonNov 10 2014
...tensive work. Collect Content: Writing content to feed to social media is time intensive, so make sure you are continually gathering ideas and save them. This will allow you to quickly access the information and write a status update. Schedule Posts: If you are limiting yourself to only using social...
By Marcus BeardDec 22 2014
...to skew a story in your favor if your reader can watch it unfold, live, in another browser tab. Many publications have responded by polarizing even further – if people are getting cold, hard facts from Twitter, why not fill our screens and pages with endless opinion? A totally unbiased news source s...
By Kit SmithMar 23 2016
...unction as page views. How many times did someone watch your video? Note that different platforms have varying rules on what constitutes a view Email opens – How many people opened your emails and at what time? This allows you to optimize subject lines and time of day Email clicks – Which links withi...
By Amy CollinsFeb 16 2017
...and up to 150 comments for each. 5. Why does Brandwatch ask me to authenticate with Instagram? You may have seen a message in Brandwatch asking you to authenticate with Instagram, or you may have noticed the authentication menu in the top right of the app: Every time we connect to the API, we need to...
By Dinah AlobeidApr 27 2017
...ng our customers tap into the consumer psyche and feed that insight to every corner of the business. The product R&D team can use complaints or online requests to change features and update functionalities based on what consumers are actually saying they want. HR departments have the ability to t...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.