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By Natalie MeehanJun 7 2016
...s come from very different backgrounds. Genevieve comes from fine arts, I come from interaction design, we have another colleague who is an architect, we’ve even had music composers, all kinds of backgrounds that really fit into that creativity process. That’s where it gets very interesting, because...
By Kit SmithJun 29 2016
...atisfied with their experience, more willing to recommend the company, and willing to pay more in the future. Responding to customers shouldn’t just be about dealing with customer complaints. Part of earning engagement from your audience means – surprise – engaging with them. When customers or prospe...
By Edward BassJul 21 2016
...data for all four publications confirm that User Experience and Customer Experience are currently more talked about topics for Executives – whereas the other side of the chart suggest that posts and articles relating to social media platforms and campaigns are likely to prove more popular with the S...
By Kit SmithOct 27 2016
...s Snapchat marketing campaign took advantage of a common Snapchat hack of taking screenshots and transformed it into a competition. Snapchat is the perfect platform for Cedar Point as target demographic matches the Snapchat user base. As part of their Snapchat Story, hidden between other clips there...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
