Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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...lysts from a range of industries, identifying the common challenges they face and the skills required to overcome them heading into the new year. In this guide, we cover four key skills that will be vital for success in 2019: Interrogation – How analysts in any organization should act like an agency...
...How Nethodology measured Barcelona’s online reputation with Brandwatch...
...less on holiday gifts and celebrations this year compared to last year 42% think it’s more important that the goods they buy are locally sourced since the outbreak of Covid-19 77% of new online clothing consumers in Australia say they’ll continue to shop for garments on the internet once the outbrea...
We spent two years analyzing 6 billion emojis shared on Twitter to find: How Trump caused the use of 😡 emojis to grow by 22% The most negative countries and cities in the world 🌍 Brands and industries that generate the most anger 😤 Why the use of sad emojis grew by 100% last year 😢 The most popular...
...In this article, we discuss how two large global brands leveraged real-time consumer insights from Brandwatch to make strategic, data-driven decisions, and to improve their crisis management plan....
Using Brandwatch's new partnership with Mumsnet, we analyzed over two million conversations from the forum to find: The brands that parents love the most ❤️ The brands that parents can't stand 😡 Airlines parents won't fly with ✈️ Fast food brands that are seen as unhealthy 🍔 The news sources parents...
...How have our dating habits changed over time? What apps get the highest success rate, and who do they attract? Find out in our latest report...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.