[New Report] State of Social 2024
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Natalie MeehanJan 11 2016
...ights available to the wider business. “We have found that companies that invest time and energy focusing on activating insights rather than just generating them have the greatest success.” – McKinsey The Economist teams are making sure they’re getting this right by considering how the whole company...
By Natalie MeehanApr 14 2016
...he CIO just adapt? As Mark Shapland reported for i-cio.com following the Economist CIO Forum last year: “Some observers suggest a CDO is vital to push through rapid change at organizations that have been slow to embrace the new opportunities and threats presented by digital disruption. They contend...
By Gemma JoyceApr 26 2016
...ty. As with many things these days, there’s no one-size-fits-all when it comes to hot beverages. There aren’t even just a few sizes. Tall, grande, venti, caramel, soy, skinny, hazelnut, morning, evening, hot, iced… the hashtags go on forever. As coffee shops pander to the every whim of flavor, temper...
By Gemma JoyceMay 9 2016
...o strike that balance of being true to this core identity and being something that is receptive in other parts of the world,” explains Hookway, telling us that a large amount of time and effort goes into researching the cultural nuances between different markets to inform their communications. Market...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
